communication

I Think We Need To Take A Break (Cross Talk Ep. 18)

Posted on by Tim Kuefler

I’m gonna keep the preamble short this time creative cuties – Sometimes franchises get stale.

And if I can be so bold as to use an analogy, franchises can very easily become like all relationships. If both parties don’t look past their differences, accept that the things they may have once loved now have a capacity for irritation, and focus on appreciating and nurturing the things that they generally DO like, then the relationship will experience fatigue.

What I’m basically saying is that you cannot change someone, that person has to decide to change on their own. But when you communicate about the things that bother you in a loving manner with no intent of changing the person, then there is room for growth.

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After all, likes and dislikes are completely subjective, so that hair twirling which you “hate” may be completely endearing to someone else. Movies are complicated, okay?

A movie franchise which always leads in with the same soundtrack and repeats similar themes over and over again can be really good, but only if you appreciate those qualities. When it starts to get stale, it might be time to move on or potentially appeal to reason by spending your money on franchises which keep it interesting.

Which is why today, Chris and I explore what we think some franchises are doing right, what others continue to do despite not growing in other ways, and how others completely miss the mark and wonder why they are so lonely. It might be an exhaustive effort but this is what franchise fatigue does to us.

And because we know there are a few elephants in the room, we’re just gonna get the superheroes and space adventurers out of the way immediately – Because let’s face it, they are low hanging fruit.

This is episode eighteen of Cross Talk, and dammit if I ain’t proud of all the franchise staples we were able to come up with in under twenty five minutes. Now it’s your turn to take a breather, settle in with your favourite snack and meditate as we bring up some interesting theories on how to combat these challenges…

I am #sorrynotsorry for the relationship analogy, because I think all relationships take work and I have this great theory about how we can learn from people in addressing this topic. But if you watch the video you’ll see what I mean. Another day, another theory realized my friends.

Please comment, subscribe, and share this video with friends. We want to hear your feedback!

Tim!

Just Let It Gel (Facebook How-To… Page)

Posted on by Tim Kuefler

When laying down a canvas, I think it’s important to set the foundation first, usually with white gesso, but sometimes simply with some soft gel. Almost every visual artist will tell you same, unless they are painting on paper, mylar, or some other strong gripping surface. Then again, said artist might not even want to create an archival work OR rather the degradation of the work is key to the process. Whatever the case we understand the basic of what to start with.

After that decision is made, I start applying broad strokes to block in shapes and highlights, carefully choosing colour(s) which will give a tone to the story. Once that step has happened and I’m confident in my decisions, I begin the process of focusing on areas of the painting, slowly laying in or uncovering details and telling stories within the story of my canvas. It’s easy to get caught up in the romance of it all, so I’ll spare you that as best I can.

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This might seem like a common practice, but there really are a lot of different ways to make a painting. Truth be told, no two artists will tackle it the same way, even if we pretend subject matter and material choices are the same. And frankly, I don’t expect marketing to work in a catch-all matter either, even though many people think it’s a simple process.

And given my personal experiences with it, once you set the foundation, just like fine art, marketing comes down to taste, experience and the message to be delivered.

About Face

Way way back in November 2016, which feels like ages ago, I met a beautiful woman and we had our first date. It was wonderful, and she is very special to me, when she reads this post we will have passed our 3 month anniversary, and I couldn’t be happier about it.

Right, I promised no more romance.

Well, I’ll just try this one more time.

Way way back in November 2016, I wrote a post about Facebook. Now at the time, I didn’t expect to cover the whole social networking service in one post, so I decided to break it up into several parts, aptly naming the first part, Facebook pt. 1. And like any good franchise, I’m going to immediately deviate from that pattern and set out to call the next set of posts Facebook How-To … (insert topic here).

Clever right? Yeah, I’m usually pretty clever, but it all depends on what I have else I have going on upstairs in that old noggin of mine. Which I think makes perfect sense, and even if it doesn’t immediately make sense for you, you’ll find a workaround I’m sure.

A Face Only A Mother Could Love

 

Let’s talk about Facebook pages my dear, sweet, and wonderful readers. You creative cuties, you.

I’ve said this once before, but Facebook pages are to individual profiles what corporations are to small businesses. This is where you share content with your followers and get them involved in your personal brand. You have to set up your business page if you want to get to the ads step, so do that first. Then focus on lifestyle over product. You also want to be actively involved in comments and service… this can include incentivizing your user base and sharing user content too.

How do you accomplish this you ask? Well with 3 (condensed) tips like this:

  1. Build your community by focusing on your members and how the page provides value – This means using the page as the voice of your brand, but always eluding to insights that are available for people who have purchased your product(s) to make them feel special. You don’t have to treat page likes based on sales, but exclusivity is important. Then focus on followups for customers in PMs and for answer questions when you can.
  2. Discuss current events and promote events too – But I would add that you keep it relevant to your user base at all times. People will get frustrated if you talk about sports when that’s not in your business mantra, for instance.
  3. Communicate with your biggest fans. If you build strong relationships with those who love you, they’ll reach out for you, but it also allows them to network WITH EACH OTHER. Like attracts like as the old adage goes. And if you have team members, it gives them a place to function as ambassadors and stewards of your brand.

The biggest takeaway from all of this is to keep your page active and allow people to participate in a discussion, much like how a Facebook group is forum for it’s user base, the Facebook page is the podium. It allows you to build trust with your fans and become a representation of your brand.

Obviously I’ll spend some more time in the future on success stories, but for now, you have some foundation to set up your canvas. I hope you can keep on rocking in the free world creative cuties, and I’ll be back tomorrow with a story about a concert. It’ll probably be romantic though.

Tim!

Visionary Storytelling (Byron Martin preview interview)

Posted on by Tim Kuefler

 

Every good project tells a story.

A story about goals, its members, deadlines, and what is required for completion. It also requires management to understand the story they need to tell, and to deliver it with gusto. Also, a REALLY good story follows a proper story arc, no matter if it’s an urban myth, a made-for-TV movie, a comic book or a stage play. Heck, even an improvised musical follows an outline to get to where it needs to be.

When you are in theatre (or any professional setting), you have the same kinds of responsibilities as any other business operator. You set a budget, plan out the year, and set meetings to ensure everyone is onboard as things happen.

No matter what you might think, communication and teamwork are at the centre of it. When you have a vision, and you bust your ass to see it happen, time movies along quite quickly. Every self-made business person will tell you this…

Learning to coordinate others and juggle the program is at the centre of it.

If you look at it in a very simple way, there are really seven major steps to consider as the process unfolds.

  1. Define project goals.
  2. Have daily, weekly, monthly deliverables.
  3. Set and then celebrate project milestones.
  4. Build an annual budget.
  5. Assign team members.
  6. Produce progress reports.
  7. Assess risks.

 

It seems like an easy set list, but not everyone is up for the task. Marrying a vision to an agenda is essential.

Byron Martin has a big vision for the Edmonton arts community, and while some of the projects his theatre company Grindstone Theatre puts on, like Henry V, might start out with conversations at a local pub, he’s learned to keep track of his ideas and commit to his vision with a myriad of tools.

He has intimately committed these steps to his vision and can do them without consciously thinking about it, and he has fun at the same time. Another good friend of mine, Byron Martin is a much needed presence in the Edmonton theatre scene.

I hope you enjoy this preview of our chat.

Yes, I am out of theories for the day friends, but I’ve got a vision for 2017 and this upcoming full length Byron Martin interview is a part of it. For now let’s focus on the good things which have been shared, and the exciting possibility of another week with Gord Downie.

That’s right, I just might have another album review coming which features the Tragically Hip frontman. But that could just be a theory.

Tim!

Building Bridges, Forging Families (Community)

Posted on by Tim Kuefler

A new year, a new theme.

And while I’m not going to unleash that theme on you just yet, mostly because I’m saving it for the timotheories January post that’ll be released tomorrow, let’s just agree that this first Wisdom Wednesday post of the year is significant. Heck, I’ve even layered this post into an existing series on health and wellness, and influenced by The Organisation for Economic Co-operation and Development (OECD).

Let’s consider that statement one more time “new year, new theme.” We could pretty easily replace the words “year” and “theme” with almost anything really.

It’s one of those catch-all-modify-it-as-you-like phrases that I often like to say, and which many of us are guilty of sharing too. It’s such a North American thing to embrace newness. Except that you can’t hear me saying it, so looking at it through the lens of my writing will have to do, dear readers. And if you really want to see me speak you can always head over to the YouTube channel. Lots of theories over there.

You know what else? It’s been an excellent Christmas break. For me especially.

Break In The New Year

An opportunity for both reflection and decompression with a strong mix of socialization thrown in for good measure. As is the tradition, but odd for me to written as a staunch non-traditionalist, we had our typical Christmas eve Secret Santa gift exchange, then a full day of Christmas activities, Boxing Day shopping and movie watching, my annual Fast and Furious marathon, a roommate holiday party, New Years Eve, and New Years Day dinner. It was a full docket to be sure.

If you haven’t guessed it yet, I insist on taking the last week of the year off because Christmas and New Years are big holidays in my family. We always seem to have at least three or four days dedicated to the holiday season and so the preceding weeks and afterglow take both a physical and emotional toll on me. It ain’t easy being green, as the once Kermit the Frog once said.

kermit

Communication Breakdown

The feedback I often get from more vocal friends who only want a cursory view of my break is “why do you even take holidays if you aren’t going anywhere?” Well my friends, I think it’s important to spend time with family and friends and I want to be in the best state possible to partake in these festivities. But honestly it’s just not simple drop in and drop out situation. I have to absorb it all and then filter the experiences. That, and I often catch some sort of seasonal illness around this time of year.

Now granted, I have been told on more than one occasion that I push myself to the limit at this time of year, but recognizing  the deadline oriented nature of the holiday and my own needs working retail (which doesn’t matter if at a store or head office), have led me towards this solution.

This is important to realize. Community is vital for a creative person, so we each need to find a way to inject it into our set of priorities.

You see creative cuties, community and communication often go hand in hand. The people who attend these events with me all bring their own unique perspective to each party, but the desire to be there and connect is important to each of us. Whether it’s bonding over a film series. the act of handmade gifts or sharing in a homemade meal that celebrates culture, there requirements for participating in these events are clear.

Advanced Community Studies

But is this really the life we should be living?

Of course, I have this theory that it all comes back to values. In fact, I call it the campfire theory. Which I’ll likely elaborate upon int’s own post sometime this year…

We all need to be in alignment with the people we spend time with, and a great shared valued is much like a campfire, we gather around it for warmth, share stories around it hours, and struggle to leave it in the wee hours of morning, even when we know we could be sleeping. This is passionate living, and one of the most important things we can do in life is find community with like-minded individuals. The world challenges us to do it on our own, but this is a fallacy, because studies have proven time and time again that giving back to others is good for us and after a certain point of success we want to give away what we have.

We need to make the time for community. Life lessons and experiences are often reverberated through the friends and family in our lives.

Once each of us realizes that we must actively work with a community, then we can begin to determine how often we engage with our communities (daily, weekly, monthly) and the best way to structure said community. It could be a Facebook group, a What’sApp groupchat, a dinner party or a campfire. But knowing what you want to offer the group(s) and receive back is essential.

I’m ecstatic to see what 2017 brings for you creative cuties, so hit me up with your own learnings and let me know what you thought of this wisdom. I’m out of theories for now, but I’ll share some more tomorrow.

Tim!

The 5 Love Languages (Gary D. Chapman)

Posted on by Tim Kuefler

Wednesday is typically a day for wisdom here on timotheories, as you know, dear readers.

It’s the day I share ideas from famous artists, motivational pieces of art, give suggestions on things you can do to make your life more fulfilling, and sometimes I dole out my own theories of global wisdom. For example, on one post in particular, I decided to construct my own reading list and then I came up with a catchy theme to describe the different types of books I would draw from to grow and shape my own journey. Like Liu Kang.

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I even called it The Reading List. Not like Liu Kang.

Which makes perfect sense to me, even if it is a bit obvious. Like Liu Kang. But then as mentioned I took the post a bit further and came up with a conceptual framework to flesh out the types of books I would be reading going forward.

I called that concept the The 5 L’s of Language, not to be confused with the name of a book called The Five Love Languages, and which is authored by one Gary D. Chapman. Who happens to be this week’s featured author.

Just in case you forgot, this is what The 5 L’s of Language look like –

 

I will read one book a month from the 5 groupings below, slowly expanding the number of books read so that I reach the point of 5 books a month. A book for each group

  1. LIFE – Biographies/Art/Music
  2. LOVE – Classic Fiction/Non-Fiction/Graphic Novels
  3. LEARN – Business/Leadership/Self-Help
  4. LABEL – Philosophy/Sociology/Psychology
  5. LEET– The Internet

If you haven’t figured it out just yet, the topic o’ the day is LEARN. As In you need to learn your own unique primary love language as well as how the other four work. You do this so that you can properly love yourself, a romantic partner, and even manage other relationships better, whether you are single, married, a child, teenager, or even just a man.

Gary D. Chapman, Five Kinds of Love

Gary D. Chapman has authored at least five books related to the concept of five love languages and co-authored two books on the languages of apology and appreciation. He originally came up with the idea of The Five Love Languages after looking into twelve years worth of his own notes on common patterns he witnessed when counselling couples. He asked a very simple question – when someone feels unloved by their spouse, what do they want from them? And thus five categories of answers emerged.

If you can learn to appreciate the difference between words of affirmation, physical touch, acts of service, quality time, and gift giving, then you’re working towards a rather positive and generous view of love and how to share it.

I bet you’re hoping for more of a definition of each term, so that you can go out and apply these ideas ASAP. Well, okay, but I recommend that you read the book first, and then run a legit profile through Chapman’s website.

With that mentioned here is a quick overview of each language –

  • Words of Affirmation: spoken affection, praise, or appreciation.
  • Acts of Service: actions, rather than words, used to show and receive love.
  • Receiving Gifts: giving gifts that are meaningful.
  • Quality Time: expressing affection with undivided attention.
  • Physical Touch: sex, holding hands, hugs – affection via touch.

As you get comfortable with the languages friends, you’ll learn which of the five is most important to you, and then you begin to implement the philosophy into your own life.

For example, if your primary love language is “quality time” like me, that means you should spend time for yourself on meaningful activities, whether those activities include another party or two is up to you, but if you make art, you’ll like enjoy doing it on your lonesome. Or if physical touch is important to you, maybe you spend time in dance classes, making theatre with friends or regularly hugging your friends and family. But that’s just a theory.

Tim!