Big ideas.
Creative direction that fits. For brands and believers.
I help creators and organizations bring stories, systems, and experiences to life through my signature blend of creative, thoughtful direction.
What I do.
Creative direction, consulting, and content to move people.
I help brands, organizations, and creators bring their ideas to life through clear strategy, thoughtful storytelling, and purposeful creative work.
Creative Direction & Strategy:
Vision and clarity. Brand storytelling, message shaping, and big-picture thinking that helps creators and companies alike make meaningful work.
Content & Communications:
From blogs & vlogs, to campaign management, to podcast development, I help craft content that informs, inspires and connects ideas to people.
Creative Projects & Experiments:
The fun stuff that makes the world more interesting. Narrative-drive games, collaborative art, custom designs, and one-off art projects. The deep work.
Who I am.
I’m a creative problem-solver with 20+ years of experience in marketing, media, and storytelling.
And I have the resume where I can genuinely say that, not just pull it out of a bag of cliches.
Strategy and imagination. Two words that describe the line I ride between commercial and fine art. I love helping people (and businesses) find clarity in their “thing” and a voice that resonates to the core of who they are.
I’m grounded. Human. Confident.
Not a resume. Not a biography.
Just a professional artist that shows up to help people make meaningful work.
My background spans:
- Marketing leadership
- Creative consulting
- A/V and digital content
- Creative direction
- Experience across industries
- Multi-brand work (without naming names)
Organizations hire me when they need clarity, creativity or a fresh set of eyes.
How I work.
Creative direction, at its best, is equal parts listening, shaping, and building.
Here’s the simple process I use to help creators, brands, and organizations move forward with clarity:
1. Listen. Understand what matters.
Before anything else, I learn your world: the goals, the gaps, the story behind the story.
2. Shape. Develop direction.
This is where that punchy strategy and imagination line I said above applies. I help translate ideas into a clear vision, message, or plan.
3. Build. Bring it to life.
Whether it’s systems, stories or creative work; this is where all the things become real and meaningful.
4. Iterate — Refine. Then polish.
Because, let’s be honest, the first draft is rarely the final draft. The best work often is forged through thoughtful refinement.
Selected projects.
Here’s a curated look at some of the creative direction, content, and projects I’ve brought to life…
Who I work with.
I partner with people who care about ideas — a quiet call back to an earlier section. And mostly importantly, people who want to bring meaningful work into the world.
Across industries, roles, and backgrounds, the common thread is simple: curiosity, creativity and a desire to make something that matters.
I’ve worked with:
- Creators & artistic allies
- Small businesses
- Organizations
- Nonprofits
- Teams building new ideas
- Founders
- Educators
- Brands needing clarity
Whether you’re building something new or sharpening something that already exists, I help you move forward with confidence, creativity and a clearer sense of direction.
What people have to say.
Great work is always a collaborative process. And when curiosity leads, ideas flow naturally. I’m grateful for the people who’ve shared that process with me. These are some of their words.
Let’s build something meaningful.
If you’re building something new – or refining something that already exists, it doesn’t matter. You’ll need creative direction, clarity or a fresh set of eyes, and I’d love to help.